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Papers On International Business
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Alcohol Beverage Segments and Fosters in Australia
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This 16 page paper examines the way in which the alcoholic drink market could be segmented. These segments are then applied to the well known Australian company Fosters, identifying which of the segments are most important and why, looking at the characteristics and behaviour of the segments. The bibliography cites 7 sources.
Filename: TEfoster1.rtf
Alliance Evolution
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A 10 page paper examining the changes of attitude toward both domestic and international business alliances. In the early days of the concept of strategic alliances – particularly in those involving a foreign company – the primary goals were to defray fixed costs while expanding markets (Ohmae, 1989). Today that role has shifted more to generating revenues (Segil, 2004). The purpose here is to review Ohmae's (1989) article for concepts that have persisted in today's business environment. Bibliography lists 7 sources.
Filename: KSintlBizAlly.rtf
Alternative IT Initiative For International Cruise Line
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A 3 page paper. A fictional cruise line needs to align information technology operations between centers in two countries. The essay provides three alternatives with advantages and disadvantages of each alternative. Bibliography lists 2 sources.
Filename: PGcrseit.rtf
Amazon in India
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This 3 page paper considers a scenario where Amazon is considering starting up retail operations in India. The economic, social and cultural influences, technological influences and the political-legal environment are considered. The bibliography cites 4 sources.
Filename: TEamzindia.rtf
Amazon.co.uk
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This 8 page paper uses Amazon.co.uk as a case study to look at the way in which e-commerce can be used as an effective business method, the importance of the consumers experience and the explanation of a business model developed specifically for e-commerce. The bibliography cites 7 sources.
Filename: TEamazoncouk.rtf
Amazon.com and Internet Jurisdiction
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A 5 page paper discussing Amazon.com's international operations and legal problems that the company potentially could become entangled with as Internet law continues to change. Amazon operates 9 sites (US, UK, China, etc.) and likely is bound by the laws of the country in which those sites are located. Jurisdiction changes have been occurring since an Australian court decided in 2002 that the site of injury imposed by a US site owner was Australia. Bibliography lists 6 sources.
Filename: KSebizIntLawAmzn.rtf
Amazon.com and the Italian Market
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This 6 page paper looks at the internet retailer Amaxon.com and considers the way it may, or may not, be able to enter the Italian market. The paper starts by looking at the company, the way it competes and its core competences before looking at Italy as a potential destination. The bibliography cites 9 sources.
Filename: TEitamazon.rtf
America Movil
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This 5 page paper provides financial information for America Movil for the last five years and evaluates it with regard to the company's performance and projections for the future. Bibliography lists 5 sources.
Filename: HVAMovil.rtf
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